Radio Manav-Rachna, Offers New Scope for the Media Students
Radio has been and continues to be the oldest yet most reliable medium of mass communication across the globe. In the present context information broadcasting holds a primary status in the society. It is often considered as the only means of connecting the pan India audience via frequency transmission of information. Even today when our country has a divided and diversified socio-economic fabric, there are millions of people who fail to afford a television. Newspapers and radio help fill in this gap of information distribution, which otherwise is not received by many. Commercial Radio which includes the private FM stations has been recognized as an important means of entertainment for the listeners across the country. News on Radio is however, limited to only government licensed stations like the All India Radio(AIR).
Entailing itself as the fastest emerging sector, radio continues to contribute immensely to the economy of the media Industry in India. At present, there are about 245 FM channels covering 85 cities and the total number of new channels proposed by the govt. of India in the next phase is 839 covering 294 cities. At the local level, the number of community radio stations has risen fast from 64 in 2009 to 163 in 2014.The purpose of a radio communication was realized with the growing need of being aware among the masses. Manav Rachna International University, (MRIU) has recognized Radio as a significant part of Mass media course as it chose to encourage them through a once year special diploma programme in Radio production.
Radio programming in Manav Rachna is often considered as the most influential Infotainment device that caters to the dual purpose of providing information and entertainment to its listeners. Radio Manav Rachna, (RMR), 107.8 is the first community radio of Faridabad that was inaugurated by the Honorable CM of Haryana, Ch Bhupender Singh Hooda. The popular Community Radio station of Manav Rachna, broadcasts round the clock, 24×7 and all the days with a single agenda of sharing interesting facts, information and fun events with their community listeners.
Considering the significance of Radio Industry in the broadcast mass media world, Manav Rachna is one of the Universities to initiate a special one-year diploma programme in radio production. This Diploma course is a special Radio training program prepared specifically for one-year training in different roles in a Radio production. This programme has been uniquely designed to incorporate the basic understanding of Radio, its history, the process of information communication via radio, the scope of the industry and the techniques of Radio production. This Practice based course provides a good opportunity to have hands on experience n the production activities in a Radio station. A thorough working knowledge in sound recording, audio editing, post prodyction techniques, live broadcasting, presenting, scripting, content research to name a few have been accommodated in this compact practical course.
Radio programmes are no more restricted to ‘a particular kind of shows’, rather it is a diversified platform that allows students to go all creative and host documentary, feature, news or entertainment, radio-drama and fiction based production shows. Radio programme production course in Manav Rachna international University, (MRIU)presents the opportunity to understand the media and the digital age in which we live, through construction and deconstruction of media products, institutions and audiences, whilst developing a wide range of essential, transferable abilities that will be welcome in many graduate roles.
This practice-based course covers technical and practical aspects of radio production and would be delivered the Department of Media Studies and Radio Manav Rachna. There would also be opportunities for work placements at the end of the course.
After graduation one is able to progress to this One- year- Diploma qualification. Manav Rachna Radio programme is a new initiative by the Faculty of Media Studies, (FMeS) in MRIU, and provides a new scope and platform for mass media students to explore the world of Broadcast communication.